February 26, 2019

Don’t forget your college alumni magazine. They probably have announcements of alumni achievements or even book announcements. I graduated from Mills College in Oakland and they were happy to add the publication of “Baker’s Dozen” to the class notes.

Also, think of neig...

February 23, 2019

Reviews on Amazon are very important. You'll want to encourage anyone that reads your book to post a review. I can't emphasize this enough: Reviews! Reviews! Reviews!

Don't be shy, just ask nicely.

February 20, 2019

Not surprisingly, photos of books with dogs, cats and even famous plants make great ads that will receive lots of love.

I am Groot!

Did I say cute animals? Well, here's a particularly cute spider.

February 18, 2019

My most successful marketing campaign was “Where is Lexi?” I asked my readers to post pictures of the book where they were reading it. This lead to amazing adventures, as I put it, for Lexi, the book’s protagonist. Readers posted photos from across the United States as...

February 14, 2019

Paid ads are way too expensive so I made my own. I create the posts in PowerPoint or Word but if you have friends with better skills, create better ads.

You might be asking how I came up with the ads? It's easy. Look at ads for books that you like and come up with your...

February 12, 2019

BOOK PARTIES: A great way to promote your book is with parties. Not only are they fun, but you can fill them with friends and family so it’s a win win. After publishing my first book, I had three wonderful parties in the LA area and one in Washington, D.C. The enthusia...

February 4, 2019

If you have the money to pay for Public Relations/Marketing, do your research. What organizations are they affiliated with? What writer’s conferences or book festivals? How popular are these events?  How many events do they organize and how often? What radio, magazines...

February 1, 2019

Create a FACEBOOK AUTHOR PAGE. This is where you can send blog posts from your website.

You will need a banner photo as well as an author photo, probably the one you use for your book.

After posting a blog entry on Wix.com, it allows you to select a Facebook page you man...

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